Thought leadership. threat analysis, news and alerts.
4 Reasons Why Having A DDoS Attack Program is So Important Today
DDoS (distributed denial of service) attacks are not only growing in size in recent years, they are also becoming more and more sophisticated.
And, if you're in business in an increasingly menacing online world, having a DDoS attack program is right up there with breathing in terms of its importance.
DDOS Attack Program
We are all incredibly aware of just how much the internet has revolutionized the world. For businesses and customers alike, it has totally changed the game in terms of what we expect and even how we live.
But, unfortunately, as the web rapidly evolves, so too does the number of DDoS attacks across the world.
For businesses of all shapes and sizes, remaining vigilant to potential malicious attacks and fending off existing ones isn't simply an option anymore, it's a necessity.
And as DDoS attacks become more refined and treacherous, having an adequate DDoS attack program is now more important than ever.
Let's take a deeper dive.
4 Reasons Why Having A DDoS Attack Program is So Important Today
1. DDoS Attacks Have More Than One Attack Source
If you have a DDoS attack program you may think you are safe from attacks. The reality is that you are not.
This is because a DDoS attack is focused on making an entire network unavailable for users.
It attacks from multiple sources - often using hundreds and even thousands of IP addresses, all at once. This forces the target to fold under intolerable pressure.
Because there is more than one attack source, anything other than guaranteed 27/7 DDoS protection leaves you vulnerable.
2. Attacks Can Last Days
DDoS attacks are increasingly lasting days, not mere hours.
A serious DDoS attack can last for hundreds of hours, and today, more attacks than ever are lasting 150 hours and more.
Can any business or organization afford that kind of downtime?
3. Reputational Damage
Today, if a popular website is down for even a nanosecond, people have plenty to say.
Bad news spreads like wildfire across social media and no business can afford the kind of reputational damage that malicious attacks can produce.
A DDoS attack will have an affect on your bottom line for sure, but it may also take its toll on customer loyalty and employee morale to boot.
4. It's Often Too Late After An Attack
Defending your business against an attack is so much more preferable to trying to react to an existing one.
Often, the damage may be done long before you try to ward off an attack.
And, while DDoS attacks cannot be entirely prevented, if you have a good DDoS attack program in place, you will severely limit the harm that can be done.
Making it harder for would-be attackers to destroy your network is now an essential aspect of business planning in every conceivable niche.
Defending Your Business From a DDoS Attack
As malicious attackers become more sophisticated, businesses have no option but to ramp up their defenses in response.
Having a good DDoS attack program is a vital element in that response, affording you the practical help and the peace of mind you need.
5 Major Cybersecurity Predictions for 2017
Cybersecurity poses one of the biggest issues for business leaders today.
In fact, between December 2015 and December 2016, 51 percent of adults suffered from some kind of security incident.
Due to the increasing prevalence of cybersecurity attacks, it is no longer prudent to take reactionary measures after a cyber attack has occurred.
Proactive steps must be taken in order to ensure security. Luckily, more and more businesses are coming to terms with this necessary reality.
Unfortunately, many organizations' proactive defense strategies have already been outgrown by the ever prevailing and rapidly evolving cyberattack community.
Thinking in the present isn't enough- businesses need to stay two steps ahead of cyber attackers at all times.
In order to do this, it is important to stay up to date with the latest cybersecurity predictions.
Let's take a look at the top 5 major cybersecurity predictions for 2017.
1. Mobile Attacks Will Continue to Grow
Attacks on mobile devices will not only grow in number but also in sophistication.
To stay one step ahead of the cybercrime industry, businesses and organizations must stay on top of protection updates and remain aware of their vulnerable points in regards to mobile assets.
2. Ransomware Will Grow
The prevalence of ransomware will expand and 2017, and will likely catch up to distributed denial of service (DDoS) attacks.
Expect both criminal and legitimate organizations to carry out these attacks with the aim of either influencing or silencing other organizations.
It is likely that ransomware attacks, as well as DDoS attacks, will prevail in cloud-based data centers as well.
Attacks of this kind are particularly threatening, as an attack on even a single organization has the capability of spreading to and disrupting many others.
3. Industrial IoT Will Become More Vulnerable
Power, water, and other utilities will become key targets for attackers looking to either for financial gain or to make a serious statement.
A study found that out of the 180,000 control systems spread across 71 countries that are accessible via the internet, 91 percent of these possess vulnerabilities that can be remotely exploited by hackers.
4. Passwords Will Be Replaced
Out with the old in with the new.
Instead of passwords, more advanced authentication technologies such as biometric scanning, facial recognition scanning, or authentication using one's own device will become the new norm for both digital content and physical buildings.
5. Security Will and Should Be Externalized
With the rapid expansion of cybercrime, it is no longer possible for small to mid-sized companies to take care of their own security operations.
We can expect to see more businesses turning to third-party for security protections. This will also, in turn, most definitely lead to a boom in cybersecurity jobs.
Cybersecurity Predictions Conclusion
Remember, cybersecurity predictions are not mere trends that can be taken lightly, they are essential pieces of information for protecting your business.
While cybersecurity may seem expensive, it comes at a fraction of the cost of getting hacked.
The average total cost of a data breach in the United States is 6.5 million dollars. Not to mention, the immeasurable costs of data loss, physical infrastructure damage, and reputational damage.
In today's world, 24/7 protection is necessary. Contact us today and we can discuss how we can help keep your website and your data safe.
Steve E. Driz, I.S.P., ITCP